--- title: Branding Concept for MYCOFFEEWORLD Gmbh description: Explore the MyCoffeeWorld project, where our comprehensive branding services, including custom packaging & CI design, enhance the unique identity. image: https://ps.partners/hubfs/Homepage%20PSP/Logos/7BAD748D-5360-4D45-9899-8469A5BE7FA7.webp --- [Skip to content](https://ps.partners/project/branding-mycoffeeworld#main-content) Close - [Home](https://ps.partners) - Portfolio - Expovina - Wine Events - [Expovina Wine Trophy](https://ps.partners/project/expovina-wine-trophy-branding) - [Expovina Primavera](https://ps.partners/project/expovina-primavera-weinmesse-branding) - [Expovina Weinschiffe](https://ps.partners/project/expovina-weinausstellung-weinschiffe-branding) - [Expovina Klubschiff](https://ps.partners/project/expovina-klubschiff-branding) - [MYCOFFEEWORLD - Coffee Brand](https://ps.partners/project/branding-mycoffeeworld) - [Solstice - Eric Trochon - Star Chef](https://ps.partners/project/letterhead-eric-trochon-letterhead) - 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[Nahrin - Video](https://ps.partners/project/video-nahrin-biodegradable-coffeecapsules) - [MV Houses - Real Estate](https://ps.partners/project/branding-houses) - [Veriwine - Start-up](https://ps.partners/project/veriwine-branding) - [Mocoffee - Coffee Brand](https://ps.partners/project/mocoffee-founding-branding) - [About](https://ps.partners/about) - [Strategic Projects NEW](https://ps.partners/strategic-projects) PHONE HOTLINE: [+41 79 800 88 66](tel:+41798008866)E-MAIL: [ps@ps.partners](mailto:ps@ps.partners) Investments, Businee Development & Branding ## MYCOFFEEWORLD ![MyCoffeeWorld Packaging Design](https://ps.partners/hs-fs/hubfs/Homepage%20PSP/Projects/Mycoffeeworld/site_gamme.webp?width=2160&name=site_gamme.webp) ![MY_geisha](https://ps.partners/hs-fs/hubfs/Homepage%20PSP/Projects/MY/MY_geisha.webp?width=1345&name=MY_geisha.webp) ![site_packsgobelet](https://ps.partners/hs-fs/hubfs/Homepage%20PSP/Projects/Mycoffeeworld/site_packsgobelet.webp?width=1334&name=site_packsgobelet.webp) ![MY_languette](https://ps.partners/hs-fs/hubfs/Homepage%20PSP/Projects/MY/MY_languette.webp?width=1570&name=MY_languette.webp) ![MY_Gamme2](https://ps.partners/hs-fs/hubfs/Homepage%20PSP/Projects/MY/MY_Gamme2.webp?width=1654&name=MY_Gamme2.webp) ![Shopify shop MyCoffeeWorld](https://ps.partners/hs-fs/hubfs/Homepage%20PSP/Projects/Mycoffeeworld/mac_shopMY-copie.webp?width=900&name=mac_shopMY-copie.webp)   ![homepage-mycoffeeworld-connecting-the-coffee-world](https://ps.partners/hs-fs/hubfs/Homepage%20PSP/Projects/Mycoffeeworld/homepage-mycoffeeworld-connecting-the-coffee-world.webp?width=300&name=homepage-mycoffeeworld-connecting-the-coffee-world.webp) Video Malabar Coffee from India [Previous Post](https://ps.partners/project/mocoffee-founding-branding) [Next Post](https://ps.partners/project/video-nahrin-biodegradable-coffeecapsules) Business & Brand development ## MyCoffeeWorld ### Brand Identity The creative choice of the brand “MY coffee world” is based on an elegant, pure, modern, and timeless design, which corresponds to each exotic destination and the uniqueness of coffee. ### Packaging We developed a design an attention-grabbing design and logo. Using inversion techniques, they played around with the typography’s format to shed light on the coffee brand’s multifaceted nature and global themes. Metallic, respectively colorful pouches serve to further set the brand apart with elegance and style while maintaining a sense of modernity with the typeface and use of ‘my’ as a pattern on each bag’s side.   ### Video Production To support the launch of the specialty coffee bean selection videos reflecting the beauty of the countries of origin of the coffee were produced for the monsooned washed Malabar & Captain Cook Coffee from Hawaii. ### Shop Development   ![IMG_1147](https://ps.partners/hs-fs/hubfs/Homepage%20PSP/Projects/MY/IMG_1147.png?width=129&height=308&name=IMG_1147.png)     [![logo_PSPARTNERS2](https://ps.partners/hubfs/Homepage%20PSP/Logos/logo_PSPARTNERS2.svg)](https://ps.partners) - [Imprint](https://ps.partners/legal-disclaimers-terms-and-conditions) - [Terms & Conditions](https://ps.partners/legal-disclaimers-terms-and-conditions) - [Privacy Policy](https://ps.partners/legal-disclaimers-terms-and-conditions) - [Legal Disclaimer](https://ps.partners/legal-disclaimers-terms-and-conditions) - [Home](https://ps.partners) - [About](https://ps.partners/about) - [Strategic Projects NEW](https://ps.partners/strategic-projects) - [Blog](https://ps.partners/en/blog) © 2024 - Pascal Schlittler Marketing Services  ```json { "@context" : "https://schema.org", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "Switzerland", "addressLocality" : "8707 Uetikon am See", "addressRegion" : "ZH", "postalCode" : "8707", "streetAddress" : "Pascal Schlittler Marketing Services" }, "email" : "ps@ps.partners", "knowsLanguage" : "en", "logo" : { "@type" : "ImageObject", "url" : "https://25746697.fs1.hubspotusercontent-eu1.net/hubfs/25746697/Homepage%20PSP/Logos/logo_PSPARTNERS%20(1).svg" }, "name" : "MYCOFFEEWORLD GMBH", "telephone" : "+41 79 800 88 66", "url" : "https://ps.partners/project/branding-mycoffeeworld" } ```